Overview

Smile Directory is a Canada-wide online platform developed by Modev Media to help dental professionals increase their digital visibility and attract new patient leads. Built with both performance and affordability in mind, the directory supports dentists, hygienists, denturists, and orthodontists in showcasing their services online—without the cost or complexity of managing paid ads or a full-scale website on their own.

Challenge

Many small and independent dental practices in Canada struggle to rank on Google, especially in competitive local markets. Others have existing websites but lack the domain authority or content strategy to stand out. Traditional advertising channels like Google Ads or social media can be expensive and time-consuming, making them out of reach for many clinics.

Solution

Modev Media created Smile Directory as a purpose-built dental search engine—optimized for Google and supported by AI—to solve these exact challenges.

Key features include:

• Optimized Google ranking in your community

  Each profile is strategically built with geographic and service-specific SEO in mind, helping listings appear in local search results.

• Artificial Intelligence (AI) assistance to generate your online profile

  Our AI tools generate professional, keyword-rich profiles for every listed clinic—saving time while ensuring quality content that converts.

• Improved domain authority (DA) for your existing website

  Clinics with their own websites benefit from a high-quality backlink from Smile Directory, boosting domain authority and search performance.

• Dedicated search engine for the dental industry

  Smile Directory functions as a targeted discovery tool where patients can search by profession, location, and even Canadian Dental Care Plan (CDCP) availability.

• Drive more leads to your business

  With optimized listings and built-in contact options, the directory actively drives real patient inquiries—not just clicks.

Results

Since launch, Smile Directory has helped clinics across Canada gain local exposure, appear on the first page of Google, and generate direct patient leads—all without requiring additional marketing work from the clinic.